3 min
The football fever is hotter than ever in Dubai.
Dubai will host one of the three flagship International FIFA Fan Festivals during the FIFA World Cup Qatar 2022, hosting up to 10,000 fans per day set against an iconic vista at Dubai Harbour, the extraordinary seafront district. The FIFA Fan Festival will also be held in London, Mexico City, Rio de Janeiro, São Paulo, and Seoul.
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Screening every minute of every game of this year’s FIFA World Cup on custom-designed gigantic 330sqm screens featuring cutting-edge 4D audio, fans will feel the true ambience of the games and cheer along with people from around the world with every goal. Visitors to the BUDX FIFA Fan Festival™ will be treated to live entertainment with state-of-the-art immersive technology and breathtaking skyline views, brought to you by AB InBev and its flagship brand Budweiser. The confirmed official event partner is Adidas alongside the venue partner Dubai Harbour.
Produced by BRAG, this vibrant entertainment space has been designed to capture the imagination of the public, transforming Dubai Harbour into an extraordinary luxury football and entertainment experience from the 20th of November until the 18th of December. One of only three flagship International FIFA Fan Festivals globally, the Middle East’s edition is set to be the best place to watch all the action for those that want to dive into a completely immersive football experience.
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To add to the thrill of the games, several local and international live acts and DJs will take to the stage both between matches and after the final game of the day. With plenty of games and activities on hand as well, including some exclusive Adidas entertainment, this is set to be the best place to catch the FIFA World Cup™ moments.
The welcoming atmosphere aims to bring people together to celebrate the joys of the sport while creating festival vibes with some sensational music and entertainment also in store.
For more information on the official BudX FIFA Fan Festival™, visit www.budxfifadubai.com or tag @budxfifadubai on Instagram.
20 min
