4 min
Dubai, embrace the next level sonic excellence and party like never before as Factory People has officially opened the doors to its latest nightlife venture, Reunion Club Room, in Dubai’s Business Bay - If you've been to Reunion in the heart of Beirut, Lebanon - then you already know what Dubai is in for. Now, Factory People take their successfully prevailing nightlife brand in Dubai to another immersive level as they bring the notorious Reunion clubbing experience to the city!
This unconventional hotspot is set to challenge the nightlife scene in Dubai, as we will experience a shift in the bustling and electrifying party web. We're about to tell you why! And in case you're wondering, yes these are the same legends behind Soul Kitchen in Business Bay, the new hit multi-room experience.
Exclusivity. List-only establishment. Word of mouth.
Unlike conventional nightlife venues, Reunion maintains its allure as an elitist niche. Its communication strategy relies solely on word of mouth, fostering a tight-knit community of discerning music enthusiasts and tastemakers that will reunite under the roof of an alternative and versatile programming, that hosts artists, producers, DJs, scene legends, live concerts and workshops, all in an intimate setting, filling the gap in the city’s alternative clubbing scene.
Ready to experience The Other Side of the City? Originally launched in Beirut, Reunion brings its innovative spirit and high-fidelity sound to Dubai. The club's futuristic minimal design, custom lighting, and premium acoustic treatments create an immersive experience that invites guests to truly feel every beat and melody.
What lies at the core of Reunion's ethos and what is The Other Side? Central to its distinct clubbing experience is its exceptional sound quality, carefully designed and installed by Dubai-based acoustic specialists, 21dB.
The idea behind the sound system at Reunion was high-fidelity clubbing. We designed the space with custom acoustic treatments to deliver clarity and warmth, ensuring that every beat and melody is felt, not just heard, says Fouad Bechwati (Principal) and Ramy Estephan (Director) from 21dB.
Jade Soueid, CEO and founding partner of Factory People, adds, At Reunion, we are all about creating transformative experiences. Sound plays a huge role in that, and partnering with 21dB ensured that our guests get the highest quality sound possible. The clarity and power of the music take the night to another level, giving people a true sense of connection to the music and each other.
So Dubai, are you ready to have a real taste of The Other Side? Dubai's nightlife scene has started witnessing the unveiling of Reunion, designed to be a melting pot of music, community, and creativity, offering party-goers a unique journey.
Cross over to the Other Side: Reunion is now open and ready to welcome Dubai’s creative and music-forward community to a space designed to unite sound, style, and soul. Experience Reunion, a place where music isn’t just heard—it’s felt. How do you make it happen?
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