Hold onto your cowboy hats, fashionistas! Pharrell Williams just rode into Paris Fashion Week with a bang, fresh off his dazzling Pre-Fall 2024 show in Hong Kong.
For his third Louis Vuitton show, he's turning the fabulous Fondation Louis Vuitton into his fashion rodeo. Pharrell's been teasing us on his Skateboard Instagram with all things Western – think cowboy hats stamped with the LVERS logo and those to-die-for monogrammed Timbaland boots. He's mixing classic American and hip-hop vibes with high-end fashion, and we're here for it. The show invite? A harmonica. Talk about setting the mood!
On the runway, it's all about American Western, baby! From denim to those cozy blanket coats, Pharrell's elevating workwear to Louis Vuitton luxury with a sprinkle of cowboy charm. The collection is a celebration of American Western dress – bedazzled cowboy shirts and workwear silhouettes that scream luxe.
But wait, there's more! Pharrell's collab with Dakota and Lakota nation artists is a cultural masterpiece. Creative director Dee Jay Two Bears brought the Native American vibe to life, not just in the accessories but in the show's staging and soundtrack too. And those bags with Dakota Flower symbolism? Pure art.
Video credit: Louis Vuitton
Timberland boots got a Louis Vuitton makeover, and let's not forget the leather caps and gloves adorned with buckles and gems. The show was a whole mood, with performances from the Native Voices of Resistance setting the stage.